Burberry, a name synonymous with British heritage and timeless style, boasts a rich and fascinating history spanning over a century and a half. From its humble beginnings as a small outdoor outfitter to its current status as a global luxury brand, Burberry's journey is a testament to adaptability, innovation, and enduring design. This timeline explores key moments in Burberry's evolution, delving into its origins, growth, and enduring legacy.
Burberry History Timeline:
1856: The Foundation – Burberry Originated from Which Country? Where Was Burberry Founded? When Was Burberry Established? How Old is Burberry?
Thomas Burberry, a 21-year-old draper, established his own shop in Basingstoke, Hampshire, England. This marks the genesis of Burberry, a company deeply rooted in British soil. The year 1856 is thus the foundational year for the brand, making Burberry well over 160 years old. Its origins are firmly placed in England, specifically a small town in Hampshire. The initial focus was on high-quality outdoor clothing, reflecting the needs of the local community.
1879: Gabardine - A Revolutionary Fabric
Burberry's pivotal moment arrived with the invention of gabardine, a revolutionary waterproof and breathable fabric. This innovation was a game-changer, addressing a significant need for durable and weather-resistant clothing. Gabardine's unique weave, developed by Burberry himself, provided unparalleled protection from the elements without sacrificing comfort or breathability. This fabric would become the cornerstone of Burberry's future success and a defining element of its brand identity.
1880s-1890s: Early Growth and Recognition
The success of gabardine propelled Burberry's growth. The company quickly gained recognition for its high-quality, practical clothing, appealing to both outdoor enthusiasts and professionals. The establishment of a London flagship store further solidified Burberry's position in the burgeoning fashion landscape. This period saw the brand establish its reputation for quality craftsmanship and innovative design.
Early 1900s: The Burberry Trench Coat – A Symbol of British Heritage
The First World War marked a significant turning point in Burberry's history. The practical and durable gabardine fabric proved ideal for military uniforms. The iconic Burberry trench coat, initially designed as a practical garment for officers, emerged during this period. Its functional design included features like epaulettes (originally used to suspend military equipment such as gloves and binoculars), a belted waist for warmth and protection, and a D-ring to attach accessories. This functional design, born out of necessity, became a symbol of British style and resilience, transcending its military origins to achieve iconic status. The trench coat’s enduring popularity cemented Burberry's place in fashion history.
1920s-1930s: Expansion and Global Recognition
Following the war, the Burberry trench coat gained immense popularity, extending its appeal beyond military circles. The brand continued to expand its product range, introducing new styles and designs while maintaining its commitment to quality and innovation. The growing global recognition led to the establishment of international branches and a strengthened position in the luxury market. This era solidified Burberry's reputation as a purveyor of sophisticated and practical outerwear.
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